Rens Kroes X GOLLD Jewellery

Location: Utrecht, The Netherlands

Brand: GOLLD is a conscious jewellery brand, committed to making a more sustainable gold industry by making jewellery exclusively from 100% recycled gold.

Project: On-going partnership to creatively direct, produce and photograph Dutch writer, food blogger and columnist Rens Kroes as the first GOLLD brand ambassador.

Content was created to execute the ‘RENS Loves’ campaign across social media and online.

Brandt Kaarsen

Location: Utrecht, The Netherlands

Brand: Brandt Kaarsen produces luxury scented hand-poured soy candles that are made in Utrecht with great care for the craft.

Project: Aligned with the launch of the brand’s ‘NOMAD COLLECTIE’, SOON. was tasked to capture the process of producing a hand-poured candle to allow Brandt Kaarsen’s customers to discover the care for craftsmanship and pureness of a handmade product.

Content was created for online marketing and social media.

Rolfstone Audio

Location: Amsterdam, The Netherlands

Brand: Rolfstone Audio is a leading specialist in portable audio and ‘#1 in Audio Accessoires’.

Project: SOON. was tasked to creatively direct, produce and photograph a lifestyle-focused marketing campaign for the ‘Rolfstone Focus’, the brand’s first headphone.

Content was created for on-and-offline marketing, social media and e-commerce.

LE LABO at Home

Location: Utrecht, The Netherlands

Brand: Le Labo is an Estée Laude fine fragrance brand based in New York City. The Le Labo brand manifesto states that ‘the future of luxury lies in craftsmanship’.

Project: Creatively directed, styled and photographed by SOON., the product-focused organic marketing campaign featured multiple products, fragrances as well as the brand’s signature packaging and personalisation service.

Content was created for social media activations only.

GOLLD Jewellery

Location: Utrecht, The Netherlands

Brand: GOLLD is a conscious jewellery brand, committed to making a more sustainable gold industry by making jewellery exclusively from 100% recycled gold.

Project: Product-focused campaign to define and elevate the brand’s identity. As a key partner, SOON. provided full-service marketing and was responsible for creating, producing and managing the brand’s content across all online platforms, including social media and e-commerce.